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SCAN BUTTON: Week of 7/4/11

Monday July 4th!

We wanted to do this all day long yesterday, but felt like we need hands to operate this blog and general ease in the bathroom.

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Tuesday 7/5

Fox News Twitter Hacked hahaha

News came yesterday that Fox News is not very good at their jobs, especially when it comes to lackadaisically correcting errors that gets their partybase audience a little dreamy-eyed (or riled up). But the group responsible for the hack trolls with intention to destroy:

… Fox News “was selected because we figured their security would be just as much of a joke as their reporting.”

Why it took Fox News 10 hours to take down the offensive messages is hard to fathom, but we can place safe bets they were too busy enjoying cocktails on their 60 foot yachts. We would have liked for the Script Kiddies (the hacking group) to stay quiet a bit longer so the Secret Service would have the chance to make Fox News execs sweat a little longer than needed.

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Nike likes Vick but would like to keep the relationship in Drive-By mode

Take out the trash day is a time honored tradition in public and private communications strategy and Nike played their turn very well by using the long weekend to cover up their on-again, off-again tryst with Michael Vick. The multi-year deal with the apparel company also includes volunteer work with kids, which is nice and all. Obviously, we don’t condone his treatment of animals and we never really liked him anyways. But this second life he has cultivated is an interesting story on personal, sports and business levels that is and will always be told with a shaky narrative voice (see, even we had to footnote ourselves).

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Oh NBC, you give and you give

NBC would have started showing every match live starting in 2014 under its bid.

This was probably the death knell in the proverbial coffin that buried NBC’s bid to continue being the main broadcaster for the Wimbledon tournament. “Live” is something that NBC has always had problem grasping, especially in an age where anyone can get live scores on a phone. ESPN will begin full coverage next year that will run through 2023.

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Wednesday 7/6

Everyone learn how to spell and type Peeonchang… er, Pongchange… dammit, Pyeonchang

The South Korea city won the bid for the 2018 Winter Olympics today (the last spelling is the correct one, we think). We have no problem or snark for this selection only to tease Germany failing for a third straight time to win a Winter bid. If Munich would have won the bid for 2018, it would have been the first time a city would host both summer (1976) and winter games.

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We can picture Bruce tweeting during his fish rehab #fisharefriends

Shark Week brings about a giddy excitement amongst the TV folk and audiences. We, sadly, don’t perk up but give immense credit to Discovery for being able to hype and excite viewers about their annual dedication to the mindless eating machines. We can even call the network true groundbreakers after this year’s attempt at melding their TV content and online presence with social media glue. They’ll be using stalwarts YouTube, Facebook and Twitter, but will also integrate GetGlue and iPhone/ iPad applications for a holistic approach. Kudos!

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Thursday 7/7

Client #9 now looking for new services to try out

CNN yesterday cancelled the phoenix Eliot Spitzer’s “In the Arena”, the second incarnation but halved show formerly known as Spitzer Parker. The show failed to compete in the tough 8pm timeslot against MSNBC’s “Last Word” and Fox New’s Bill O’Reilly. The show rose from the ashes of Spitzer Parker after Washington Post conservative columnist Kathleen Parker was let go. Or as Lisa de Moraes says: “because low ratings are always the chick’s fault in the news biz”.

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Facebook sees your move Google…

Yesterday Facebook announced partnership with the online phone and video site Skype, in which you’ll now be able to SEE the people you went to high school with, instead of hiding behind the mask of a still photo that may or may not be you. The timing of the response is strategically placed a week after Google+, but Zuck’s new toy has the advantage of being simple. What this Facebook/ Skype partnership has over Google+’s video chat feature is reach: Facebook’s 750 million vs Google+’s (currently) select few. But even after Google+ is released to the general public, we surmise for Facebook will lead the usage war, though there are pro’s and con’s to both. Overall, we think that video chatting is a bit over-rated (we’ve had this technology for over 10 years) and, really, who wants to let go of that precious digital veil we call Anonymity.

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Mumu wearing adults rejoice, but by god they better have those Internets on that email machine

The NY Post reports (!!) that ABC is in negotiations to sell the rights of soon-to-be cancelled soap opera stalwarts “All My Children” and “One Life to Live” to Prospect Park, a new Hulu-like venture. Grandmas can rejoice that the cast, crew and tangled story plots would carry over from the television finales, which have not been scheduled yet. We’ll put this under the “quite interesting” file due to a slightly new distribution channel that could be a baseline of future endeavors. Or not.

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